Hi there, I’m Martha.

I’m a self-taught designer who started as a marketing professional, then moved into brand and business strategy and eventually found her calling in improving people’s lives through design.

What stayed constant throughout my career is my ambition to foster positive behaviour change – no matter if I design products, spread human-centred thinking in talks and workshops or engage in politics in my free time.

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Core Skills

Research

  • Qualitative Research

  • User Testing

  • Experiment Design

  • Analytics

Strategy

  • Product Strategy

  • Branding

  • Workshops

Design

  • UX Design

  • UI Design

  • UX Writing

  • Prototyping

Tools I use

Sketch

UI Design

Figma

UI Design

InVision

Prototyping

Marvel App

Prototyping

Flinto

Animation

Zeplin

Design Handoff

Favourite Books

Tom & David Kelley

Creative Confidence